Effective Article Marketing is a great way to get an audience that will send traffic to your websites year after year.  If you are on a budget and can not afford Pay Per Click this is a marketing strategy that is prefect for you.

Effective Article Marketing Strategies by improving your resource box

You have written your article, have your keywords in place and now its time to include your resource box.  Your resource box is very important; this is your chance to have your viewers to come back to your website.  You are not allowed to put links in the body of your articles when you submit them to Article Directories.  They will allow you to put two links into your resource box.

Your resource box is your signature down at the bottom of your article.  It is persuading them to follow your links back to your websites.

Effective Article Marketing Strategies using Anchor text

Anchor text the blue hyperlink, they are the clickable links. In the beginning, when I started writing articles I did not do it properly.  I did not understand how important it was to have anchor text. I want to help prevent you from making the same mistakes that I made.

Let’s say we are writing an article on Facebook.  Well of course I would not try to rank for Facebook; I am going to use a long tail keyword instead.  Facebook is too competitive.  If you are just starting out it will almost be impossible for you to rank for the keyword Facebook.  If you use a keyword like Facebook Marketing Strategies, you may have a better chance.  Make sure you research your keyword to make sure that people are searching for your keyword.  You want it to link on the keyword phrase that you are trying to dominate.

We have done our research and we are going to use Facebook Marketing Strategies.  We want our resource box to be a continuation of our article.  In your first sentence you want to use Facebook Marketing Strategies as your first Anchor Text.  You are trying on facebook marketing strategies; I want that to be my anchor text. Your anchor text needs to include the keywords that you are trying to dominate.  That’s how you rank and how Google notices your sites when someone clinks on it.  The Anchor text needs to link back to your original article. You want to have the first link leading back to your original content.

If you are using an article submitter, you can use that to convert the Anchor text. If not you can do a search on line for MySpace clickable link generator.  This will format the html for you.  You just insert it into your resource box.  Your second link can be the same keyword or another that you are trying to rank for.  This time you want your second link to lead back to your lead capture page or a video.  You want your readers to click on the second link because the first link is the article that they have already read.

Effective Article Marketing using Deep Links

There are two types of links that you have for your websites.  The first type is just the name of your website.  The second link the name of your website/facebook marketing strategies.  You want to link your articles to the deep link text.  When you are putting in your first link, make sure that you use the deep links.

Effective Article Marketing Strategy using an Article submitter

If you are not using an Article submitter you should be.  You are wasting your time without using one.  An Article Submitter submits your articles to hundreds of directors.  That is a couple hundred back links that you are receiving for your article.  You should also submit several versions of your article to directories.  Search engines look for relevant and original content.  They find your article it meets those conditions.  Now the search engines look for link juice.  You are two internet marketers who do article marketing.  The both create articles everyday.   One manually submits to about ten article directors and the other submit to hundreds of directories with an article submitter.  Who do you think will have the most link juice in the end?  It’s definitely the person who is getting hundreds of back links.  Using effective article marketing strategies will help you  end up with link juice.

Here are some other related sites that I found for you to browse. Thanks for visiting Theresa MLM Success!


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